We're not exaggerating! Designed in the UK and crafted in one of Italys oldest workshops, our sunglasses will change your expectations of sunglasses.  Made from premium materials that are both lightweight and strong, you won't even feel like you are wearing sunglasses.

We pair our beautiful frames with the signature Trads lens, a graduated lens developed from testing hundreds of existing lens to find the perfect tint for comfortable every day use, keeping the world around you bathed in warm hues whilst protecting your eyes.

We ensure a greater level of care goes into each set of our sunglasses than our bigger brand counterparts, all of this at a sensible price point.